When, where, and how are holiday shoppers getting it done? What are they buying and why? Download “The Twelve Trends of Christmas,” our 2024 holiday shopping trends report, for all the answers.
When, where, and how are holiday shoppers getting it done? What are they buying and why? Download “The Twelve Trends of Christmas,” our 2024 holiday shopping trends report, for all the answers.
- Spread-Out Season: Early shoppers are starting earlier than ever, Black Friday and Cyber Monday are losing their shine, and reaching late shoppers necessitates a strategy change.
- Generational Nuance: You won’t believe where Gen Z gets its holiday inspiration – or how differently Boomers shop compared to everybody else.
- Omnichannel Insights: Mobile now reigns supreme in e-commerce. But not in all situations. And the in-store experience still matters too.
- Spread-Out Season: Early shoppers are starting earlier than ever, Black Friday and Cyber Monday are losing their shine, and reaching late shoppers necessitates a strategy change.
- Generational Nuance: You won’t believe where Gen Z gets its holiday inspiration – or how differently Boomers shop compared to everybody else.
- Omnichannel Insights: Mobile now reigns supreme in e-commerce. But not in all situations. And the in-store experience still matters too.